Ep.69:How New Solder Products Are Developed w/ AIM Solder Content Marketing Specialist, Gayle Towell

Welcome to the first episode of 2024 (which was recorded in 2023)! In today's show we're joined by AIM Solder's Content Marketing Specialist, Gayle Towell. 

AIM is a leading global manufacturer of solder assembly materials for the electronics industry with manufacturing, distribution, and support facilities located throughout North and South America, EMEA, and Asia.

Gayle helps to walks us through topics like what exactly a soldering company like AIM does, how they make their products, who buys it, how they decide what product to design next, and more.